SEGUIN, Texas -- Beginning with the 2025–26 academic year, Texas Lutheran University Athletics is launching a new initiative to streamline and enhance sponsorship opportunities across all 19 varsity sports.
After years of outsourcing through third-party companies and relying on traditional, mail-driven solicitations, TLU is shifting to a more modern, digital-first approach. This strategic move aims to expand the university's reach and engagement with businesses and individuals in Seguin, New Braunfels, and the broader Texas community.
While long-standing options like football game day sponsorships and wall signage at Katt-Isbel Field remain available here, this new model offers increased flexibility and customization. Sponsors can now easily express their interest by completing this form and choosing to support a specific sport or TLU Athletics as a whole. Opportunities include signage at TLU athletic facilities, postgame meals, livestream commercial placements during TLU home games, NIL (Name, Image, Likeness) partnerships, and more.
Sponsorship gifts will directly support:
- improve resources for the development of our student-athletes
- Funding facility upgrades to improve recruiting and the athlete experience
- Improving travel accommodations for student-athletes
- Supporting operating budgets as teams pursue championship-level performance
With over 60 conference titles and 100+ NCAA Championship appearances, TLU Athletics has a proud legacy of excellence, and with your support, we can continue that tradition and reach new heights.
Texas Lutheran Athletics is excited to build new partnerships and strengthen existing ones, working together with the community to elevate our programs and inspire future Bulldogs.
